GripGrab

GripGrab is a Danish cycling brand rooted in a passion for enriching people’s lives through cycling. The family-owned company was founded by the Krøyer brothers in 2000 and is today shaped by the Scandinavian climate - driven by a Ride All Year mindset. The brand develops cycling apparel from head to toe, designed to perform across changing seasons, disciplines, and weather conditions.

Functionality, comfort, and protection are at the core of every GripGrab product. The range is also structured into three distinct collections: PACR, EXPLR, and RIDE. Each collection is designed for different types of riders and riding mindsets - from performance-focused racing to exploratory adventures and everyday cycling all year round.